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Sales And Marketing Specialist

PublishedPublished: 6/14/2022

Job Description

Company Description: Amada Senior Care Norman provides non-medical in-home care and support services to older adults, helping clients maintain independence, safety, and quality of life in familiar surroundings. The organization focuses on compassionate, personalized care plans and strong relationships with families and care partners. Amada Senior Care Norman works closely with community resources and healthcare professionals to coordinate services that meet changing needs. Team members are encouraged to contribute ideas that improve client experiences and support the company’s reputation as a trusted senior care provider.

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Role Description: The Sales and Marketing Specialist is a full-time remote role responsible for growing client referrals and building brand awareness for Amada Senior Care Norman. Day-to-day tasks include developing and executing marketing campaigns, managing digital and social media presence, and creating materials that effectively communicate services to potential clients and referral partners. The role involves prospecting and following up with leads, conducting virtual outreach to families and community organizations, and nurturing relationships with healthcare professionals and senior living communities. The Specialist will track and analyze sales and marketing metrics, maintain a CRM or lead management system, and collaborate with internal teams to ensure messaging aligns with company goals. This position requires regular virtual meetings, timely communication with stakeholders, and proactive engagement to support business growth.

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Qualifications

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  • Strong Communication skills, including clear written and verbal communication and the ability to present information to diverse audiences.
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  • Customer Service skills to build trust, respond to inquiries professionally, and support families and partners with empathy and reliability.
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  • Sales skills, including lead generation, prospecting, and closing opportunities in a service-oriented environment.
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  • Training and Sales Management skills to support onboarding of new team members, guide outreach efforts, and help optimize sales processes.
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  • Experience with digital marketing tools, social media platforms, and basic content creation to support online campaigns.
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  • Comfort working remotely with strong time management, organization, and self-motivation.
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  • Prior experience in senior care, healthcare, or related service industries is beneficial.
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  • High school diploma or equivalent required; additional education in marketing, communications, business, or a related field is preferred.
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