Bilingual Marketing Specialist

Published: 6/14/2022

Job Description

Our retail client is looking for an outgoing, creative, bilingual Marketing Specialist who is excited to be a visible part of the brand. This is a highly hands-on role centered around social media, content creation, in-store storytelling, events, and community engagement, while also supporting day-to-day marketing coordination and customer communications.

Location: Near Midway

Type: Full-Time, Salaried

Requirement: Must be Bilingual (English/Spanish)

This is a great opportunity for someone who loves people, feels comfortable on camera, and enjoys creating engaging content - but is also organized, dependable, and able to keep multiple marketing initiatives moving.

What You’ll Do

Social Media & Content Creation

Serve as a friendly, authentic on-camera representative of the brand across Instagram, Facebook, TikTok, and other social platforms.

Create and capture short-form videos, photos, and social content featuring merchandise, promotions, customers, team members, and in-store happenings.

Identify interesting stories and content opportunities while working directly within the retail environment.

Collaborate with internal teams and outside creative/social partners on content ideas, scheduling, production, publishing, and community engagement.

Engage with followers and customers in a personable, brand-appropriate way.

Events & Community Engagement

Help plan, promote, host, and coordinate in-store events and community activities.

Represent the brand at neighborhood events, Chamber of Commerce gatherings, and local business meetings.

Build relationships with local businesses, schools, nonprofits, and community organizations and identify potential partnership opportunities.

Turn events and community connections into engaging social content and customer stories.

Marketing Coordination & Execution

Maintain marketing calendars, project timelines, campaign materials, assets, and day-to-day priorities.

Help prepare, schedule, and execute email, print/direct mail, loyalty, and customer communications using available templates and tools.

Coordinate customer lists and audience segments, track basic campaign results, and organize follow-up activities.

Partner with store teams and outside specialists to support approved digital advertising, website, and other marketing initiatives as needed.

Keep photo/video assets, templates, contacts, and campaign records organized.

Use AI, automation, and other marketing tools to improve efficiency and keep projects moving.

What We’re Looking For

Bilingual English/Spanish required — must be able to communicate naturally with customers and team members in both languages.

3+ years of relevant full-time experience in marketing, social media, communications, events, community engagement, or a related field preferred.

Hands-on experience creating social media content, particularly Reels, short-form video, or similar content.

Comfortable and enthusiastic appearing on camera, speaking with customers, and representing a brand publicly.

Creative and energetic, while also highly organized with strong follow-through.

Strong communication, writing, project coordination, and relationship-building skills.

Comfortable managing multiple priorities in a fast-paced, customer-facing environment.

Experience in retail, hospitality, local/community marketing, or a small-business environment is a plus.

Bachelor’s degree helpful, but not required.

Candidates are encouraged to share examples of social media content, short-form video, or creative campaigns they have personally helped produce.

Work Environment & Schedule

Full-time position with an initial 90-day on-site onboarding period in Chicago.

After the initial 90 days, the role is eligible for a hybrid schedule of three days on-site and two days remote, based on performance and business needs.

Some flexibility is required, as occasional evenings or weekends may be needed for special events and community activities.