Job Description
Job Description
About Mockins
Mockins is a fast-growing automotive e-commerce brand based in Brooklyn, NY. We design innovative products for car enthusiasts and adventure seekers. As we continue to expand, we're looking for a motivated Social Media Marketing Specialist to grow our social platforms.
Position Overview
We're seeking a creative, resourceful Social Media Marketing Specialist to own our day-to-day social media presence — creating and editing content, coordinating influencer outreach, and spotting new opportunities to grow our audience, while working closely with our design and e-commerce teams to align social strategy with sales goals.
Key Responsibilities
- Plan and execute social media strategy across Instagram, TikTok, YouTube, and Facebook
- Create, edit, and prepare content (images, videos, captions) in partnership with the design team
- Upload and schedule posts, maintain publishing calendars, and ensure consistent, on-brand posting
- Research, contact, and manage relationships with influencers and creators for UGC and partnerships
- Align social content with product launches, promotions, and sales goals with the ecommerce team
- Monitor trends, platform updates, and competitor activity to spot growth opportunities
- Troubleshoot content, campaign, and scheduling challenges independently
Qualifications
- Genuine enthusiasm for social platforms, trends, and building brand presence
- Keen eye for aesthetics, storytelling, and spotting new angles or opportunities
- Comfortable navigating ambiguity and problem-solving independently
- Basic content editing experience (Canva, CapCut, or Premiere Pro a bonus)
- Strong, professional communication for cross-team and influencer outreach
- Organized and detail-oriented, able to manage multiple tasks and deadlines
- Adobe Creative Suite and/or influencer marketing experience a plus
Why Join Mockins?
Join a growing company where you'll have the opportunity to make a direct, visible impact on the brand's social presence and growth.