Search

Manager, Paid Search (Agency)

PublishedPublished: 6/14/2022

Job Description

We are seeking a passionate, results-driven paid search professional to lead the day-to-day execution and optimization of high-impact search campaigns. In this role, you will translate broader digital strategy into tactical plans, deliver meaningful performance insights, and serve as a trusted client contact. You will also help develop team talent through coaching, feedback, and clear expectations.

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Responsibilities

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  • Partner with Search Directors and Leads to develop campaign strategies and execute paid search plans aligned to business objectives.
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  • Manage and optimize paid search campaigns across Google Ads, Microsoft Advertising, and other relevant search partners.
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  • Own day-to-day client communications related to campaign performance, reporting, insights, and optimization recommendations.
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  • Create and deliver clear, polished virtual and in-person presentations that communicate strategy, performance, and next steps.
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  • Oversee client reporting, analysis, and performance storytelling to identify opportunities for growth and efficiency.
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  • Collaborate with cross-functional digital channel teams to support integrated, multi-channel media strategies.
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  • Develop points of view and recommendations in response to market changes, platform updates, and client needs.
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  • Coach, train, and delegate work to team members while providing constructive feedback and maintaining high-quality execution.
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  • Establish clear expectations, prioritize workloads, and help ensure campaigns are delivered accurately and on schedule.
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Required Skills & Experience

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  • Significant hands-on experience managing paid search campaigns.
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  • Strong working knowledge of Google Ads, Microsoft Advertising, and other search platforms.
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  • Experience with at least one bid-management platform, such as SA360, Marin, or Kenshoo.
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  • Advanced proficiency with Microsoft Excel, Word, and PowerPoint.
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  • Ability to analyze performance data, identify actionable insights, and make informed optimization recommendations.
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  • Strong communication, presentation, and client-management skills.
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Preferred Qualifications

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  • Experience working in a media, advertising, or digital agency environment.
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  • Demonstrated ability to manage multiple priorities in a fast-paced environment.
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  • Excellent writing skills and strong attention to detail.
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  • Ability to develop compelling performance narratives and lead client-facing presentations.
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  • Experience mentoring or supervising junior team members.
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