Job Description
Social Media Marketing Intern
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Location: NYC
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Type: Full-Time Internship (9:00 AM – 6:00 PM)
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Duration: 6 Months
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Compensation: $3,000/month + commute reimbursement
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About Chapter
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Chapter is a technology-driven design-build firm delivering high-end residential renovations across Miami, New York City, New Jersey, Westchester, and Connecticut.
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We operate at the intersection of design, construction, and technology — bringing all phases of renovation under one integrated system. Our model eliminates the fragmentation, miscommunication, and inefficiencies that define the industry.
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Our mission: deliver exceptional design, on budget, on schedule, through structured execution and transparent communication.
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Role Overview
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This is a hands-on internship. You will be embedded in live construction environments, not behind a desk producing hypothetical content.
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The Social Media Marketing Intern captures real project activity and translates it into high-quality, brand-aligned content across Instagram, TikTok, and LinkedIn. You’ll leave with a portfolio built on actual work, direct exposure to a scaling company, and skills you can’t get in a classroom.
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What You’ll Be Doing
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Content Creation
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- Shoot photo and video content across active renovation sites — before, during, and after
- Edit and produce content for Instagram, TikTok, LinkedIn, and website use
- Maintain visual consistency aligned with Chapter’s brand standards
- Turn real project moments into clear, compelling stories
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Field & Site Work
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- Visit a minimum of 3 active job sites per week
- Coordinate with Project Managers and Designers to identify content opportunities
- Document milestones, transformations, and behind-the-scenes progress in real time
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Strategy & Planning
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- Assist in building and managing content calendars
- Contribute ideas for campaigns, recurring series, and platform-native formats
- Align content with business priorities — projects, hiring, and brand positioning
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Performance Tracking
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- Monitor engagement metrics across platforms
- Pull insights and share recommendations with the team
- Stay current on trends, formats, and algorithm changes
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What We’re Looking For
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Required
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- Currently pursuing or recently completed a degree in Marketing, Communications, Design, or a related field
- Solid understanding of Instagram, TikTok, and LinkedIn as platforms
- Ability to shoot and edit video content independently
- Working knowledge of at least one editing tool: CapCut, Adobe Premiere Pro, Final Cut Pro, or similar
- Comfortable with Canva or Adobe Creative Suite
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Skills & Traits
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- Strong visual instincts: composition, lighting, pacing
- Sense of taste and brand awareness
- Organized and able to juggle multiple projects at once
- Comfortable in fast-paced, unscripted environments
- Proactive: you notice what’s worth capturing before anyone tells you to
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Nice to Have
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- Interest in architecture, design, real estate, or construction
- Experience creating content for a premium or luxury brand
- Ability to communicate clearly across technical and non-technical teams
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