Part Time Sports Marketing and Athlete Experience Coordinator

Published: 6/14/2022

Job Description

About Run For Performance

Run For Performance is a sports performance and speed coaching business serving youth, middle school, high school, collegiate, and adult athletes throughout Central Ohio. We have been coaching athletes since 2011.

We work with athletes from a variety of sports to improve speed, acceleration, running mechanics, strength, movement, coordination, and athletic confidence through individualized and small-group training.

About the Role

We are looking for a current college student, recent graduate, or early-career professional with a competitive sports background and an interest in marketing, communications, social media, and working with athletes.

This is not a personal training, or strength and conditioning position.

Approximately half of the role focuses on sports marketing, social media, content creation, outreach, and business growth. Much of this work can be completed remotely and on your own schedule.

The other half involves being present at group training sessions, helping practices run smoothly, interacting with athletes and parents, capturing photographic and video content, and assisting coaches.

This could be a strong fit for someone studying or recently graduated in areas such as:

Marketing

Strategic Communications

Communications

Public Relations

Digital Media

Journalism

Sport Industry or Sports Management

A related field

We realize that not every candidate will have experience in every area listed below. If you have a strong athletic background, good communication skills, and experience or interest in marketing and content creation, we encourage you to apply.

Prior competitive high school, collegiate, or meaningful club sport experience is required.

When applying, please tell us which sport or sports you participated in and at what level.

Sports Marketing and Growth

You will help us grow Run For Performance and communicate what we do to athletes and parents.

Responsibilities may include:

Capture photos and video during training sessions

Create short-form content for Instagram, Facebook, and YouTube

Perform basic video editing including cuts, captions, music, and text overlays

Appear on camera when appropriate to demonstrate drills or participate in content

Help write social media captions, emails, and promotional materials

Assist with social media planning and scheduling

Research potential partnerships with schools, teams, clubs, and community organizations

Help identify prospective athletes and families

Assist with outreach and follow-up

Maintain lead and enrollment tracking

Help create and promote clinics, assessments, seasonal programs, and special events

Contribute ideas for improving enrollment and growing the Run For Performance brand

You do not need to be an expert marketer, but you should be comfortable using social media and interested in learning how marketing helps grow a small sports business.

Athlete Experience and Practice Support

At group training sessions, you will work alongside our coaches to help create an organized, positive experience for athletes and families.

Responsibilities include:

Assist with practice setup, equipment, organization, and cleanup

Help with athlete check-in and attendance

Assist with timing, athlete assessments, clinics, and events

Conduct / Demonstrate warm-ups and simple form drills under a coach's direction

Help organize athletes into groups and stations

Encourage athletes and help create a positive training environment

Interact professionally with athletes and parents

Capture photos and video during sessions for B-roll video for marketing efforts

Assist coaches with other practice needs as appropriate

Coaching experience is not required, however your sports background will help with conducting and demonstrating warmups and form drills and athlete interaction. We will train you on how we conduct sessions and what is expected when assisting athletes.

What We Are Looking For

The ideal candidate:

Has a competitive athletic background at the high school, collegiate, or meaningful club level

Is interested in marketing, communications, social media, or content creation

Enjoys working with athletes and being around sports

Has a positive, encouraging personality

Communicates well with athletes, parents, and coworkers

Is comfortable speaking and appearing on camera

Has basic video editing skills or is willing to learn

Understands common social media platforms (Instagram, Facebook, YouTube)

Can work independently and take ownership of projects

Is dependable and follows through on assignments

Is comfortable working with youth through athletes

Has reliable transportation to Lewis Center, Ohio

Experience in track and field, cross country, soccer, football, basketball, lacrosse, or similar sports is most relevant, but athletes from other sports are encouraged to apply.

Schedule

The position averages approximately 10 hours per week, although weekly hours may vary.

Approximately half of the work involves attending group training sessions. The remaining marketing and project work can generally be completed remotely and on your own schedule.

Typical seasonal schedule:

November through February: Most Sunday afternoons, approximately 1:00–5:30 PM

Spring and Summer: Schedule varies, with many sessions occurring Saturday mornings or early afternoons or Sunday afternoons.

Biweekly in person team meeting based on mutual availability

Additional clinics, assessments, or special events may occasionally be scheduled

All training sessions are held outdoors in a wide variety of weather conditions including both cold and warm weather.

Sessions are cancelled during extreme weather conditions. Applicants should be comfortable spending several hours outdoors during seasonal conditions.

Compensation

$25–$33 per hour based on experience, paid by direct deposit every two weeks

Approximately 10 hours per week on average

Flexible scheduling for most remote marketing work

Performance bonus opportunities are offered based on meeting seasonal group enrollment goals

Potential for additional hours and responsibilities as the business grows

This is a part-time, hourly W-2 position. No health insurance or other traditional employee benefits are currently offered.

Training and Certifications

Within 30 days of hire, employees will be required to complete:

USATF SafeSport training (60-90 minutes)

Federal / Local Background screening

CPR/AED/First Aid certification

Run For Performance will pay for required certifications and screening.

Growth Opportunity

This position is designed to provide meaningful experience in both the business and athlete-facing sides of a sports performance company.

Depending on interests, performance, and company growth, the position could eventually expand into areas such as:

Sports marketing

Social media and content strategy

Community partnerships

Athlete experience

Program coordination

Business development

Coaching

How to Apply

When applying, please include:

Your current school, degree program (if applicable), or most recent degree or school if High School

The sport or sports you competed in and the level at which you participated

Any experience you have with social media, marketing, content creation, photography, or video editing

Whether you are available most Sunday afternoons from November through February

Why this combination of sports, marketing, and working with athletes interests you

Applicants who do not provide information about their athletic background may not be considered.