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Social Media Marketing Manager

PublishedPublished: 6/14/2022

Job Description

Location

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Northeast Ohio - Cleveland / Akron /

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Strongsville

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Position

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Full-time | Reports to: Owner

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Compensation

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$60,000 starting base, structured

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increases to $85,000-$90,000

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ABOUT THE ROLE

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We're looking for a creative, organized marketing professional to manage social media and day-to-day marketing

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for several businesses under common ownership.

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You'll help each company maintain a distinct brand, create useful content, reach the right audience, and turn

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marketing activity into measurable business opportunities. This is a hands-on role for someone comfortable

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developing ideas, producing content, and following through on execution.

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RESPONSIBILITIES

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■ Manage each company's relevant social media accounts, including content planning, publishing, comments,

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and messages.

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■ Create graphics, photos, short-form videos, captions, and other marketing materials.

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■ Maintain a coordinated marketing calendar across the businesses.

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■ Write and distribute email newsletters and promotional campaigns.

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■ Update website content and business listings, coordinating technical work with outside support when needed.

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■ Develop campaigns that support each company's services and business goals.

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■ Manage paid advertising within approved budgets as responsibilities expand.

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■ Track campaign results, website activity, and qualified inquiries using available reporting tools.

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■ Provide a monthly report explaining what worked, what needs improvement, and recommended next steps.

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■ Coordinate with the owner, employees, and outside vendors to gather information and complete projects.

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■ Keep company information accurate and obtain approval for sensitive claims or promotional materials.

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QUALIFICATIONS

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■ Demonstrated experience managing business social media accounts and marketing campaigns.

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■ Strong writing, editing, organization, and project-management skills.

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■ Ability to create polished content using tools such as Canva, Adobe products, or similar platforms.

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■ Comfortable shooting and editing short-form video.

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■ Working knowledge of email marketing, website content management, and analytics.

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■ Ability to manage competing priorities across multiple brands.

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■ Willingness to learn each company's audience, services, and marketing requirements.

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Experience in real estate, mortgage lending, construction, or professional services is helpful. A portfolio

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demonstrating relevant work is encouraged.

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BASE SALARY GROWTH PLAN

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This position starts at $60,000 annually. The following milestones provide a path to a higher recurring base salary

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as the employee demonstrates greater independence, capability, and business impact.

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Let's Make Moves.

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T2 Financial, LLC d.b.a. Revolution Mortgage | NMLS #1686046 | Equal Opportunity Employer Marketing & Social Media Manager | 2

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Milestone Annual Base Requirements

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Starting salary $60,000 Begin managing the agreed marketing scope and establish baseline reporting.

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Reliable execution $65,000 Maintain approved calendars across assigned brands, complete agreed

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deliverables consistently, and provide accurate monthly reports.

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Independent campaign

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management

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$75,000 Independently manage coordinated social, email, and website campaigns;

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meet agreed quality and delivery targets; and demonstrate measurable

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improvement against baseline results.

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Full marketing

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ownership

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$85,000 Own marketing plans across assigned companies, manage approved budgets

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and vendors, and meet agreed qualified-inquiry and campaign-performance

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targets for two consecutive quarters.

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Sustained leadership

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and results

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$90,000 Sustain performance at the prior level for two additional quarters, improve

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marketing efficiency, and lead planning and process improvements across the

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businesses.

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HOW REVIEWS WORK

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During the first 30 days, the owner and employee will document the assigned brands, deliverables, available

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resources, baseline results, and measurable targets for each salary milestone. The first formal compensation

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review will occur after 90 days, followed by quarterly reviews.

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Increases are earned by meeting the documented requirements; time in the position alone does not trigger an

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increase. Once milestone achievement is confirmed at a review, the corresponding base salary takes effect the

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following pay period. These are increases to annual base salary, separate from any discretionary bonus.

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Performance targets will reflect approved budgets, workload, and factors within the employee's control. Changes

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to the number of companies or responsibilities will prompt a review of priorities, resources, and compensation

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expectations.

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WHAT SUCCESS LOOKS LIKE

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Each company has a consistent, professional presence. Marketing projects are completed on schedule, inquiries

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are tracked, and the owner can clearly see how marketing supports business goals.

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TO APPLY

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Please submit your résumé and examples of social media accounts, content, or campaigns you have

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managed. Briefly explain your role in producing the work and any results you can substantiate.

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