Sales Development Associate

Published: 6/14/2022

Job Description

We’re looking for a driven, results-oriented Sales Development Associate to fuel our growth by identifying prospects, generating qualified leads, and creating new sales opportunities across both brands. This is an opportunity to make a measurable impact on revenue, build relationships with local businesses, and help drive the next phase of growth for a recognized media company.

Our Core Values: Passion, Positivity, Accountability, Excellence, Respect, Philanthropy

Key Responsibilities:

Lead Generation & Prospecting

Manage and qualify inbound leads, responding promptly to new inquiries.
Conduct 35–50 daily outreach activities via phone and email to engage prospects and generate sales conversations.
Research competitive magazines, websites, industry publications, event sponsors, business directories, and other market sources to identify prospective advertisers and sponsorship opportunities.
Identify companies advertising with competing media outlets that may be strong prospects for Fort Worth Magazine, Fort Worth Inc., and the company's other media and event offerings.
Build and maintain targeted prospect lists, including company information, relevant contacts, advertising activity, and follow-up opportunities.
Initiate outreach to prospective advertisers and schedule meetings for the appropriate sales representative.
Track prospecting activity, lead status, follow-up with sales team members, and resulting opportunities in the CRM.
The position reports to the President/Dir of Sales.

Qualifications

Strong written and verbal communication skills.
Comfortable making outbound calls and initiating conversations with prospective clients.
Organized, detail-oriented, and consistent in completing daily activities.
Proficient with AI tools and CRM systems
Willing to learn and apply sales techniques to disturb complacency and generate interest.
Able to manage repetitive tasks while maintaining accuracy and a professional, positive approach.
Prior sales development, lead generation, customer service, or sales support experience preferred.
Must want to work in an office. This is an in-office position at 6777 Camp Bowie, Fort Worth, TX. Must live within 25 minutes of our location.

Key Attributes

Results-oriented and self-motivated.
Persistent and comfortable with prospect outreach.
Accountable for activity levels, follow-through, and accuracy.
Professional, responsive, and collaborative.

Compensation

Salary: $42,000-$48,000 (based on experience)
Target Bonus: $5,000-$10,000 annually (no cap)
Group health insurance plan, partially subsidized by the company
Discounted dental and vision coverage
$25,000 company-paid term life insurance policy
401(k) with eligibility after 1 year
PTO
9.5 paid company holidays

\nCompany Description

Panther City Media Group, L.P. is the parent company of Fort Worth Magazine and Fort Worth, Inc. magazine. Fort Worth Magazine, is a monthly lifestyle city magazine that for the last 25 years has been known as the authority on the city of Fort Worth, providing its readers with a monthly mix of lifestyle coverage and in-depth service journalism, covering the area’s social scene, arts, travel, restaurants and shopping. Fort Worth, Inc. is a quarterly lifestyle business magazine launched in 2015, targeted to business owners and top C-level management, across a broad range of businesses in the Greater Fort Worth area. Both publications are distributed via subscriptions and on the newsstand. Today the Panther City Media Group’s brands extend past the printed magazine to online, custom content, events and promotions.