Job Description
*THIS IS NOT A JOB WITH FORCEBRANDS*
\n
\n
Responsibilities
\n
- \n
- Own TikTok Shop revenue, strategy and profitability
- Develop plans to scale the channel into a multi-million-dollar business.
- Set and manage revenue targets, forecasts, budgets and KPIs.
- Analyze performance and identify opportunities to increase traffic, conversion, order value and repeat purchases.
- Develop pricing, bundles, promotions and new product opportunities.
- Lead agency relationships, setting clear targets and holding partners accountable for revenue, affiliates, content, paid media and live shopping.
- Build and manage the affiliate and creator strategy across both markets.
- Maintain a consistent pipeline of effective UGC and affiliate content.
- Partner with supply chain and customer service teams to manage stock, fulfilment and customer experience.
- Ensure listings, pricing, bundles and promotions remain accurate and optimized.
- Monitor reviews, complaints, refunds, account health and platform compliance.
- Stay ahead of TikTok Shop trends, platform developments and competitor activity.
- Continuously test new strategies and growth opportunities.
\n
\n
\n
\n
\n
\n
\n
\n
\n
\n
\n
\n
\n
\n
\n
Qualifications
\n
- \n
- 3+ years of TikTok Shop experience from the better-for-you CPG space
- Proven ownership of several million dollars in annual TikTok Shop revenue.
- Strong knowledge of affiliates, UGC, live shopping, paid media, promotions and operations
- Experience leading external agencies
- Commercial expertise across revenue, forecasting, budgets and profitability.
- Strong analytical, operational and decision-making skills.
- Experience managing inventory, fulfillment, customer experience and account health.
- Proactive, entrepreneurial and comfortable taking full ownership in a fast-paced environment.
\n
\n
\n
\n
\n
\n
\n
\n