Social Media Manager

Job Description

Hi

\n

Greetings of the Day!

\n

Please find the below needs and let me know your interest.

\n

\n

Job Title: Content Creator(Social Media Manager)

\n

Location: San Diego, CA(Hybrid)

\n

Duration: Contract position

\n

\n

Key Responsibilities

\n

Social Listening & Cultural Engagement

\n

\n
• Continuously monitor social platforms, comments, and cultural conversations to identify emerging trends, audience behaviors, and engagement opportunities.

\n

• Translate social listening, community feedback, and cultural signals into actionable insights and strategic recommendations.

\n

• Partner with creative and strategy teams to ensure real-time insights influence content development.

\n

• Identify and execute timely trendjacking opportunities, determining when and how the brand should participate in relevant memes, trends, and conversations.

\n

• Engage authentically with online communities while maintaining the brand's voice and integrity.

\n

\n

Content Creation & On-Camera Presence

\n

\n
• Serve as a primary on-camera personality for new brand social media channels.

\n

• Conceptualize, create, film, edit, and publish original short-form and long-form content.

\n

• Produce platform-native content, including on-camera videos, voiceovers, and reactive formats.

\n

• Create content independently using self-shot and lo-fi production techniques.

\n

• Partner with agency teams on larger campaigns and higher-production creative concepts.

\n

\n

Social Media Strategy & Channel Management

\n

\n
• Develop and execute social media strategies and editorial calendars.

\n

• Launch and grow new social media channels from the ground up.

\n

• Own day-to-day social media engagement and community interactions.

\n

• Balance planned campaigns with real-time and trend-driven content opportunities.

\n

• Translate cultural insights and audience behaviors into actionable creative briefs.

\n

• Build brand relevance, community engagement, and long-term audience affinity.

\n

\n

\n

Social Media Platforms

\n

Experience across platforms including:

\n

\n
• TikTok

\n

• Instagram

\n

• YouTube

\n

• Reddit

\n

• Discord

\n

• Threads

\n

• X (formerly Twitter)

\n

• Facebook / Meta

\n

• Emerging social media channels

\n

\n

\n

Required Skills & Qualifications

\n

\n
• Proven experience as a Social Media Manager and/or Content Creator, with a strong portfolio of original, platform-native work.

\n

• High proficiency in Canva, Adobe Creative Suite (Photoshop, Premiere Pro, After Effects), or equivalent creative tools.

\n

• Experience with social media management and listening tools such as Sprinklr, Plot, or similar platforms.

\n

• Comfortable and confident appearing on camera, including directing and producing self-shot or lo-fi content.

\n

• Exceptional copywriting skills with the ability to adapt tone, humor, and messaging across platforms and audiences.

\n

• Strong knowledge of social media platforms, community management, and engagement best practices.

\n

• Deep understanding of internet culture, trends, memes, and audience behavior.

\n

• Ability to respond quickly to cultural moments without compromising brand integrity.

\n

• Experience managing editorial calendars while remaining flexible enough to capitalize on real-time opportunities.

\n

\n

\n

Sainath Boosi | Sr. Sourcing & Recruiting Specialist

\n

Central Point Partners, LLC

\n

📨 Sainath.Boosi@centralpointpartners.com

\n

🌐 centralpointpartners.com