Job Description
Job Description
Retail Copywriter - Contract, 3+ Months, 40 hours a week, 3 days on-site near DFW airport!
We are seeking a Retail Copywriter to create compelling, brand-driven content that inspires customers to engage and purchase across multiple channels. This role is heavily focused on retail advertising and promotional copy, including in-store signage, campaigns, emails, social media, SMS, paid media, and digital marketing assets. The ideal candidate is a strong conceptual writer who can craft impactful headlines, taglines, and one-liners that drive traffic, engagement, and sales.
Retail experience within luxury, beauty, home, or fashion brands is required.
Responsibilities
- Write persuasive, customer-focused copy for in-store retail signage, displays, promotional events, and point-of-sale materials.
- Develop compelling headlines, taglines, one-liners, and promotional messaging for integrated marketing campaigns.
- Create copy for digital advertising, paid social, display ads, email marketing, SMS campaigns, website content, and organic social media.
- Partner with creative, marketing, merchandising, and eCommerce teams to support seasonal launches, promotions, and brand initiatives.
- Ensure all messaging aligns with brand voice, tone, and strategic objectives while driving customer engagement and conversion.
- Adapt copy across multiple customer touchpoints while maintaining consistency and clarity.
- Translate marketing briefs into creative concepts and customer-focused messaging.
- Edit and proofread content to ensure accuracy, quality, and adherence to brand standards.
- Collaborate with designers and art directors to develop cohesive campaign executions.
- Stay current on retail, fashion, beauty, luxury, and home industry trends to inform creative messaging.
Retail Copywriter - Contract, 3+ Months, 40 hours a week, 3 days on-site near DFW airport!
Retail Copywriter MUST have the following to be considered:
- 5+ years of copywriting experience within retail environments.
- Required experience in luxury, beauty, fashion, or home retail brands.
- Strong portfolio showcasing:
- Retail advertising campaigns, in-store signage and promotional materials, email marketing campaigns, social media content, SMS marketing, digital and paid media ads
- Looking for clear deadline-driven, tagline, and campaign development
- Proven ability to write persuasive, conversion-focused marketing copy.
- Experience creating promotional and campaign-based messaging rather than primarily product description or catalog copy.
- Excellent understanding of customer-facing retail marketing and consumer engagement strategies.
- Ability to manage multiple projects, priorities, and deadlines in a fast-paced environment.
- Strong attention to detail, grammar, proofreading, and brand consistency.
Preferred Qualifications
- Experience working with premium, luxury, or highly branded retail environments.
- Familiarity with retail calendars, seasonal campaigns, promotions, and product launches.
- Understanding of performance marketing and customer lifecycle communications.
- Experience collaborating closely with creative, brand, eCommerce, and merchandising teams.
Portfolio Requirement
Applicants must provide a portfolio demonstrating relevant retail copywriting experience, including examples of advertising campaigns, in-store retail content, email marketing, social media, SMS, and digital advertising work. Candidates without a portfolio will not be considered.