Job Description
The Marketing and Public Relations Assistant will support the marketing team across public relations, brand marketing, social media, photo shoot production, and day-to-day project coordination. This role is ideal for someone highly organized, detail-oriented, and interested in the full marketing process, from sample management and shoot planning to content development and social reporting. This role will be based out our Midtown NYC office and report to the Digital Marketing Manager on a hybrid scheduled - 3 days in office/2 days remote.
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Key Responsibilities
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- Support the marketing team on cross-functional brand, PR, social, and creative projects.
- Assist with sample trafficking, including ordering samples, tracking deliveries, organizing returns, and maintaining sample status updates.
- Coordinate product needs for photo shoots, press opportunities, influencer programs, and internal marketing requests.
- Assist with photo shoot production, including prep, product organization, shot list support, on-set coordination, and post-shoot follow-up.
- Help build and maintain shot lists, production documents, timelines, and project trackers.
- Support marketing calendar planning across campaigns, product launches, social content, PR moments, and key seasonal initiatives.
- Assist with social media reporting, including gathering metrics, organizing performance recaps, and identifying top-performing content.
- Support the development of social content ideas, captions, briefs, and creative concepts.
- Help coordinate assets across internal teams, agencies, photographers, stylists, influencers, and other partners.
- Maintain organized files, decks, samples, calendars, and project documentation.
- Stay current on social media trends, platform updates, creator content, and competitive brand activity.
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Qualifications:
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- 0-2 years of experience in marketing, PR, social media, fashion, footwear, retail, or a related field.
- Strong organizational skills and attention to detail.
- Ability to manage multiple projects and deadlines at once.
- Strong written and verbal communication skills.
- Interest in fashion, footwear, social media, content creation, and brand storytelling.
- Comfortable working with cross-functional teams and external partners.
- Proficiency in Microsoft Office or Google Workspace.
- Experience with social media platforms including Instagram, TikTok, Pinterest, and Facebook.
- Video editing, social content creation, Canva, CapCut, Adobe Creative Suite, or similar tools are a plus.
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Benefits Include:
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- Comprehensive Medical, Dental & Vision offerings
- 401k Plan with company match
- 15+ Paid Holidays
- Summer Fridays
- 15 PTO days
- Company paid life insurance at 2x salary
- Employee Discount
- Commuter & Medical/Dependent Flex Spending Benefits
- Pet Insurance
- Salary range $50,000 - $55,000, based on experience
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Company Overview:
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Established in 2005, Marc Fisher Footwear company is a leading full-service, product-driven fashion footwear company with knowledge and expertise in design, sales, sourcing, distribution and marketing – all with dedicated and strategic direction for each brand within the portfolio, which includes GUESS, G by Guess, Nine West, Tommy Hilfiger, Earth, Calvin Klein, Hunter Boots, Rockport, Bandolino, indigo rd., Unisa, Kenneth Cole Men’s, and Easy Spirit along with the namesake brands – Marc Fisher and Marc Fisher LTD.
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Our diverse portfolio of globally recognized brands – available domestically and internationally via wholesale and retail channels – consistently meets the widest range of consumers’ fashion footwear needs, from classic to contemporary, sport to dress, men’s to women’s. Headquartered in Greenwich, Connecticut, with showrooms in New York City, Marc Fisher Footwear is sold worldwide through department stores, specialty stores and e-commerce channels.
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Marc Fisher Footwear is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, sexual orientation, age, status as a protected veteran, among other things, or status as a qualified individual with a disability. EEO Employer/Vet/Disabled.
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